Analysis Exercises

David Ruggs Chemists

AC-EXS®

David Ruggs Chemists

AC-EXS®

Overview:

The Participant plays the role of a Regional Manager of a recently amalgamated Pharmaceutical Company. Due to the recent merger, the manager is tasked with the total reorganisation of their sales region. They are presented with various information, given in narrative and graphic form, in order to analyse the key issues. These include; products’ sales and potential, competitor information, sales representatives’ performance, and logistical and cultural considerations. The aim is to provide written recommendations to the Business Development Manager as to how the region will achieve its overall business objectives.

  • Code: AE - TRC
  • Work environment: Alone
  • Category: Analysis Exercises

Exercise Timings & Criteria

105 - 150 mins
Administrator's Instructions:
5 mins
Analysis & Report Writing:
90 mins
Optionl Briefing:
45 mins
Participant Review:
10 mins
Competencies: Commercial Awareness / Creativity / Decisiveness / Impact / Interpersonal Sensitivity / Judgment / Listening / Numerical Analysis / Persuasive Oral Communication / Planning & Organising / Problem Analysis / Written Communication

Exercise Timings & Criteria

105 - 150 mins
Administrator's Instructions:
5 mins
Analysis & Preparation:
90 mins
Presentation:
40 mins
Participant Review:
10 mins
Competencies: Commercial Awareness / Creativity / Decisiveness / Impact / Interpersonal Sensitivity / Judgment / Listening / Numerical Analysis / Persuasive Oral Communication / Planning & Organising / Problem Analysis / Written Communication

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